I can’t help but think that obesity is where the next really good business idea will come from.
We all know that being overweight is an increasing problem. Indeed, a recent survey also produced an interesting article. The Torygraph also reports that there are even diet pills for dogs!
So what will these businesses be? A revolutionary new diet pill? A new food with no calories. Probably not. Scientists have long realised the potential of such breakthroughs and have been active in their pursuit. No, I believe the next big thing will be a franchise restaurant. When we look at the franchises that do well – KFC, Pizza Hut, Nandos and the like, a lot of their appeal comes from the unique seasoning they use. How about the same, but with a health food restaurant? Blow away the old stigmas of healthy food being boring, by making it really tasty.
I think it’s a great idea. I’m sure 1000 other people have thought of it first, but you read it here. So, when you do it, my fees are a very reasonable 1% of turnover. ;)
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